TheMattBerman/meta-ads-kit

Registry

Summary

Meta Ads Kit is an open-source AI ad manager that lets you replace 20 minutes of manual Ads Manager work with a 2-minute briefing. Built with OpenClaw and social-cli, it streamlines Meta ad campaign management through natural language commands.

Key features

• AI-powered ad briefing generation in 2 minutes
• Natural language campaign management via Claude Skill
• Built on OpenClaw and social-cli for extensibility
• Open-source and community-driven development

Use cases

• Quickly generate ad performance summaries
• Manage Meta ad campaigns via chat commands
• Automate routine ad reporting tasks
• Integrate AI ad management into existing workflows

README excerpt

# Meta Ads Copilot An open-source AI ad manager that replaces 20 minutes of Ads Manager clicking with a 2-minute summary over coffee. Built with [OpenClaw](https://openclaw.ai) — the AI agent framework. [](https://opensource.org/licenses/MIT) [](https://openclaw.ai) --- **Monitor → Detect Fatigue → Find Winners → Shift Budget → Generate Copy → Upload to Meta → Repeat** This kit automates your entire Meta Ads workflow: - **Morning briefing** — Spend pacing, active campaigns, 7-day trends - **Find bleeders** — Ads with high spend + low CTR bleeding your budget - **Spot winners** — Top performers ready to scale - **Detect fatigue** — CTR declining, frequency climbing, CPC rising - **Generate copy** — AI writes ad copy matched to your actual image creatives - **Upload to Meta** — Prepare/upload ads through official CLI-first workflows where supported - **Pixel + CAPI audit** — Audit your tracking setup, test server-side events, optimize for 9.3+ Event Match Quality - **Take action** — Pause, resume, adjust budgets (always with your approval) The result: A full ad management loop -- from monitoring to creative refresh to tracking optimization -- without opening Ads Manager. --- ## Why This Exists I've spent 20 years in marketing. Scaled Fireball Whisky from one state to a billion-dollar global brand. Ran campaigns for Heineken, Hennessy, Buffalo Trace. Now I run [Emerald Digital](https://emerald.digital), an AI-first marketing agency. Here's what I learned: 90% of ad management is pattern recognition. Spend trending up or down. CTR declining (creative fatigue). CPA spiking (audience exhaustion). Winners emerging. Losers bleeding.

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